GIE Media, Carvajal Medios B2B announce strategic alliance

Virginia Gardens, Florida – GIE Media and Carvajal Medios B2B have signed a strategic alliance to share content and knowledge to benefit the metalworking and manufacturing communities that both companies serve in the United States and Latin America.

GIE Media, publisher of Aerospace Manufacturing and Design, Today’s Motor Vehicles, Today’s Medical Developments, and Today’s Energy Solutions is an unquestionable leader in the U.S. B2B trade publishing industry. GIE has a wide and deep knowledge of the latest worldwide business and technology trends that can help industrial manufacturers develop and grow their businesses.

Carvajal Medios B2B, publisher of Metalmecanica, Tecnologia del Plastico, El Empaque+ Conversion, and Reportero Industrial, is the leading B2B trade publishing company catering to the Latin American Spanish-speaking industrial manufacturing communities on a pan-regional basis, servicing Mexico, Central & South America, and the Spanish Caribbean. 

Mike Difranco, Group Publisher of GIE Media commented: “Our loyal advertising clients are looking more and more to Latin America as a viable export markets for their technology solutions, and we saw in Carvajal Medios B2B the right media partner to continue to support our clients abroad, through the dissemination of our deep and highly vertical content in Latin America.”

“Partnering with GIE could not be timelier and more appropriate for Metalmecanica,” commented Alfredo Domador, General Manager of Carvajal Medios B2B. “The rich and highly vertical content of GIE Media is fully aligned with the content driven editorial and commercial strategy of the new www.metalmecanica.com. With this new alliance, we will be able to deploy on Jan. 1, 2015, three new content areas focused on the automotive, aerospace, and medical device markets, where both our readers and advertising clients can exchange information and do business within a more focused and effective space.”  

“This agreement means a lot to Carvajal Medios B2B,” said David Luna Arellano, Editor in Chief of Metalmecanica. “It is part of our constant search for new and better content for the Latin American manufacturers, who need to be prepared for today’s increasing challenges. GIE Media is the perfect component to increase the value to our content offer.”

“The ability to share content and industry knowledge between Carvajal Medios and GIE Media’s Manufacturing Group publications will further enhance the industry insight our readers have come to expect,” said Elizabeth Modic, Editor, Aerospace Manufacturing and Design, Today’s Motor Vehicles, Today’s Medical Developments, and Today’s Energy Solutions magazines. “All of the markets that we represent have an interest in keeping informed about the growing Latin American manufacturing market. This alliance will deliver quality articles and industry insight for our readership.”

The alliance also includes content support in the event activities of both companies. This part of the alliance will kick-off during the 4th Autoparts Manufacturing Conference and Exhibition, hosted by Metalmecanica & Tecnologia del Plastico in Queretaro, Mexico, on Aug. 26 - 27, 2015, with GIE Media editors and marketing staff involved in the selection and evaluation of the content to be included in the conferences, strengthening the work of the Carvajal Medios B2B team.

About GIE Media

GIE Media Inc. is a leading marketing and communications business media company. The goal of GIE Media is to publish the highest quality business magazines, multimedia, e-newsletters, conferences, reference books, and other forms of business media in growth industries with a quality standard based upon editorial value and market leadership. GIE Media Inc. is headquartered in Valley View, Ohio, and is privately owned by its founder Richard Foster.

About Carvajal Medios B2B

The company offers a portfolio of eight multimedia publications aimed at industrial and service sectors in Latin America in the fields of packaging, metalworking, plastics, industrial manufacturing, healthcare and logistics. The media portfolio includes 5 pan-regional publications, El Empaque+Conversion (EE+CP), El Hospital (EH), Metalmecanica (MM), Reportero Industrial (RI) and Tecnología del Plástico (TP), and three local directories in Colombia: Catálogo del Empaque (CE), Catálogo de la Salud (CS) and Catálogo de Logística (CL).

Carvajal Medios B2B also produces specialized events to complement its media portfolio: Manufactura de Autopartes (Auto-parts Manufacturing) and the NPE trade show seminars series in Spanish, among others, as well as direct marketing services for its advertising clients.

In addition to these 8 media titles and events, Carvajal Corporate also has two leading trade publications in Brazil: Noticiario de Equipamentos Industriais (NEI), in partnership with Thomas International, and Supermercado Moderno (SM).

About Carvajal Corporation

Carvajal Organization is a multinational group, founded in 1904 in the city of Santiago de Cali, Colombia. With business in 14 Latin American companies and the United States, it has 8 companies that take care of the following target markets: Education, Pulp and Paper, Packaging, Communications Solutions, Spaces, Educational Solutions, Technology/Services, and B2B Media. The eight companies, together, account 20,056 employees.

Contacts:

David Luna
Editor-in-Chief Metalmecanica
Carvajal Medios B2B
+52 (55) 6263.3216
david.luna@carvajal.com

Elizabeth Modic
Editor
GIE Media
+1 (216) 393.0264
emodic@gie.net