Allegiant Air orders up to 100 Boeing 737 MAX Jets

Allegiant Air has placed an order for 50 Boeing 737 MAX jets, with options for 50 additional airplanes. In Boeing's first U.S. ultra-low-cost carrier (ULCC) deal, Allegiant selected two models – the 737-7 and 737-8-200 – in the 737 MAX family.

Allegiant Chairman and CEO Maurice J. Gallagher, Jr. said, "While the heart of our strategy continues to center on previously-owned aircraft, the infusion of up to 100 direct-from-the-manufacturer 737s will bring numerous benefits for the future – including flexibility for capacity growth and aircraft retirements, significant environmental benefits, and modern configuration and cabin features our customers will appreciate."

The 737-7 offers low-operating costs that enable carriers to open new routes with less economic risk, and the larger 737-8-200 offers added revenue potential and is right-sized for ULCC market expansion. Compared to Allegiant's current fleet, the new 737 models will reduce fuel use and carbon emissions by 20%.

Stan Deal, Boeing Commercial Airplanes president and CEO, said, "This deal further validates the economics of the 737 MAX family in the ULCC market, and we're excited to stand alongside Allegiant as they integrate these new airplanes into their fleet."

Boeing and Allegiant will partner on entry-into-service support, enabling a smooth transition as the carrier adds the 737 into its operation. Allegiant will also use a suite of Boeing Global Services digital tools to further enhance operational efficiency.